Services

Content, social media and written communications

We plan, write and prepare what your brand has to say; publishing happens with your approval.

Talai, content and PR

Who it's for

Brands that want to publish regularly but don’t have the time
Brands whose voice is scattered and different on every channel
Those who want an announcement, newsletter or press text prepared

What we do

Producing a content plan and publishing calendar
Writing blog posts and web page copy
Drafting social media post copy together with a visual template
Writing newsletter and email copy
Preparing press releases and corporate announcement drafts
Editing and rewriting existing copy to fit your brand voice
Preparing scripts and captions for short videos, and simple editing with the footage you have
Preparing a communication draft for moments of crisis

What we define together

Every project starts with a short introductory call; we clarify the need together. We put the following in writing from the start and submit it for your approval:

Publishing: we prepare the content; it goes out on your account, with your approval.
Subject knowledge: you share a short conversation with an expert in your field, or source material. In areas such as health and finance, pieces go through your expert’s approval.
Approvals: we set one approver and a response time.
Delivery of press texts: we prepare the newsletter and announcement text; sending is done through your channels.
Instead of showing examples, we spell out the process, the approval rounds and what we deliver when, right from the start.

New to the topic? What is social media management and agency or in-house help you decide.

How we proceed

We define the brand voice and topics.

We prepare the calendar and first drafts.

We make your corrections.

The text you approve goes live on your account (by you or by someone you authorize).

Every month we look together at what was published and what worked.

What you receive

Monthly publishing calendar
Approved text files
Post visual templates
Press release draft (on request)
Monthly content report

What we need from you to start

Brand voice or guidelines (if there are none, we create them together)
Account access or publishing approval route
Subject expert or source of knowledge
Previous content
The approver and their response time

Frequently asked questions

Do you do the publishing?

We prepare the copy and the calendar. Publishing goes out on your account, with your approval.

Can you write about a topic we don't know?

We gather the sources and subject knowledge together. In fields such as health and finance, pieces go through your expert's approval.

How does a press release work?

We prepare the release text; you send it through your own channels. Whether a story runs depends on the publisher; we share the method and the process openly.

How many pieces do you write a month, and how much does it cost?

We write the scope together according to your need. It varies with the scope; after a short introductory call, we prepare a written framework and quote. We also settle the timeline together in the introductory call.

Let's see together where to start.

Write what your brand wants to say. Every project starts with a short introductory call; we clarify the need together.

Talai, content and PR

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